Unlock professional stock strategies and powerful tools to manage your portfolio—without the overpriced financial advisor.

Take control of your investments with professional-grade strategies and tools—designed for everyday investors.

Stop Wasting Time

You know you’re capable of trading on your own—but figuring out what to buy or sell shouldn’t be a guessing game.

Stop Overpaying

Why hand over your hard-earned money to overpriced financial advisors? Get the tools you need to invest confidently, without the extra fees.

Stop missing out

Don’t settle for underperforming strategies. Take control with smarter insights and better results.

Your Money, Your Account, Our Expertise.

Independent Investing gives you access to high-quality stock portfolio strategies and easy-to-use calculators, so you can confidently manage your personal accounts based on your unique goals. Whether you’re investing cash, wanting cash, or rebalancing your portfolio, we help you make informed decisions—without relying on costly financial advisors.

Why Choose Independent Investing?

 

    • Save More: Skip the expensive advisor fees with our affordable flat-rate subscription.

    • Invest Smarter: Use proven strategies tailored for DIY, buy-and-hold investors.

    • Stay in Control: Manage your portfolio with intuitive, professional-grade tools.

    • Keep It Flexible: Buy, sell, rebalance, or adjust your strategy anytime—on your terms.

Sign up today for your 10-Day Free Trial!

Available for all first-time customers. Applicable to all Membership Plans. Account automatically charged after 10-Day Free Trial. Cancel anytime.

Learn How YOU Can Take Control of Your Financial Future!

Take Control of Your Financial Future

At Independent Investing, we empower you to manage your own investments—no financial advisor required. Our platform gives you access to professionally built stock portfolios without the high fees.

With our dynamic investment Calculators, you’ll know exactly what to buy or sell in your personal account based on the strategies you choose. These tools are designed to help you align your investments with your goals, all while staying in control.

We’ve transformed complex, advisor-only tools into user-friendly Excel sheets—so you get the power of professional-grade insights without the expensive software or advisory costs.

What’s the catch?

There isn’t one.
No asset management fees. No hidden costs.
Just $10.99/month—cancel anytime.

Pricing Plans

 

Plan/Price Features
Single Account: $10.99/month or $131.88/year $99.99/year
  • Calculators for 1 account
  • Strategy Selection
  • Rebalancing tools
  • Instructional videos
Multiple Accounts: $15.99/month or $191.88/year $145.99/year
  • Calculators and Strategy Selection for up to 5 accounts
  • Integrated account overview
  • Rebalancing tools
  • Instructional videos

Not Sure Which Strategy to Choose?

No problem—we’ve got you covered. Visit our Strategies Info page to explore options that align with your financial goals. You’ll find detailed summaries and performance data for each of our five strategies, helping you make your custom portfolio with confidence. 

Independent Investing Strategies:

U.S. Stocks
Fixed Income (Bonds)
International Stocks
Cryptocurrency (Bitcoin Exposure)
Cash

Take control of your investments with the strategies that fit you best!

Choosing your own strategies can be tough — let us help.

Great news — our Independent Investing Preset Models are now available! These ready-made options make it easy to choose a model that aligns with your investment goals, without the need to build one from scratch. Visit our Models Info page to find the one that best fits your needs.

Try it free for 10 days – no strings attached!

Available for all first-time customers. Applicable to all Membership Plans. Account automatically charged after 10-Day Free Trial. Cancel anytime.

FAQs

Do I need a personal investment account to use the Independent Investing calculators?

Yes, you do! While our calculators aren’t directly linked to your account, they’re designed to work with the data you provide. Once you enter your account details, the calculators will guide you on exactly what trades to make based on the strategies you select—giving you full control over your investments.

Does it matter which trading platform I use?

Not at all! Independent Investing calculators work with any trading website or brokerage you use for your personal accounts.

When you sign up, you’ll receive access to two versions of our calculators—one for trading full shares and one for fractional shares. This ensures you can fully utilize the tools, no matter which platform you prefer.

How do I know if my trading platform supports full or fractional shares?

You can check the chart below to see whether your trading website allows trading in full shares or fractional shares.

If you realize you’ve been using the wrong calculator—no worries! You’ll have access to both versions once you sign up. Simply switch to the correct calculator and re-enter your data. It’s quick and easy.

Trading Platform Compatibility

Trading Website

Trades Full Shares or Fractional Shares

Fidelity              

Fractional Shares

Charles Schwab

Full Shares

Interactive Brokers

Fractional Shares

Robinhood

Fractional Shares

Firstrade

Fractional Shares

SoFi Active Investing

Fractional Shares

J.P. Morgan Self-Directed

Fractional Shares

M1 Finance

Fractional Shares

Betterment

Fractional Shares

E*TRADE

Fractional Shares

WellsTrade (Wells Fargo)

Fractional Shares

TD Direct Investing

Fractional Shares

XTB

Fractional Shares

Tastytrade

Fractional Shares

Stash

Fractional Shares

Public

Fractional Shares

Can I choose more than one strategy?

Absolutely! You can fully customize your portfolio by choosing how much of each strategy you’d like to use. For example, you might allocate:

  • 70% to U.S. Stocks
  • 20% to Fixed Income (Bonds)
  • 5% to International Stocks
  • 5% to Cryptocurrency (Bitcoin Exposure)

As long as your selections total 100%, you can mix and match as many strategies as you like. Plus, you can update your strategy allocations anytime to reflect your evolving financial goals.

Where can I find past performance data for Independent Investing strategies?

You can view detailed performance data and summaries for each strategy on our Strategies Info page. It’s a great resource to help you compare options and choose the strategies that best align with your financial goals.

Do I need a Microsoft Excel subscription to use Independent Investing’s calculators?

No subscription needed! If you don’t have a Microsoft Excel membership, you can still use our calculators through Excel Online, which is available for free. This ensures you can access and use all our tools without any additional software costs.

Can I upgrade from the Single Account plan to the Multiple Account plan?

Yes! You can upgrade your subscription at any time. Just head to My Account, click on Change under Subscription Actions, and select the Multiple Account plan. It’s quick and easy to switch whenever you’re ready to manage more accounts.

Where can I learn more about how the Independent Investing calculators work?

Visit our Calculators page to explore how each tool functions and how you can use them to manage your investments. You’ll find step-by-step guidance and helpful tips to get the most out of your experience.

How will I know when Independent Investing updates the calculators?

We’ll notify you by email every time our calculators are updated—whether it’s a small adjustment to strategy allocations or a change in portfolio holdings.

You can also check the Calculators download page (this page is available once you sign up), which always displays the latest version and update date. Once you download the newest version, you can rebalance your holdings whenever you’re ready.

All Investment Products are Subject to Investment Risks, Including Possible Loss of Amount Invested.